Cookie Policy
Date: March 1, 2025
This Cookie Policy applies to the ZEEKR website (or the "ZEEKR Platforms"). You may access and change your Cookie preference settings at any time by clicking the "Cookie Settings" button at the bottom of our website.
What are Cookies?
Zhejiang ZEEKR Intelligent Technology Co., Ltd. (also referred to as "ZEEKR" or "we" or "us") , uses Cookies on the ZEEKR Platforms. A Cookie is a small text file that usually contains a unique identifier; it is created when your browser loads a specific website. The website sends information to the browser, which then creates a text file. Whenever a user returns to the same website, the browser retrieves and sends this file to the website's server. For more information about the use of Cookies, please visit www.allaboutcookies.org.
We also use other forms of technology (such as web beacons and tracking pixels and, in apps, software development kits (usually referred to as SDKs)) which serve a similar purpose to cookies and which allow us to monitor and improve our ZEEKR Platforms and email communications. When we talk about cookies in this Cookie Policy, this term includes these similar technologies.
Which Cookies do we use and what information do they collect?
We use first party cookies. First party cookies come from our platforms and send information only to us. We use persistent cookies, which are deleted when they reach their expiry date or are deleted by the user.
Analytics Cookies: these cookies help us improve or optimise the experience we provide. They allow us to measure how visitors interact with ZEEKR Platforms and we use this information to improve the user experience and performance of ZEEKR Platforms.
These cookies are used to collect technical information such as the last visited ZEEKR Platform, the number of pages visited, whether or not email communications are opened, which parts of our website or email communication are clicked on and the length of time between clicks. We will ask for your consent to use these cookies when you request the relevant service.
| Name | Google Analytics | Google Analytics |
| Cookies | _ga | _ga_7VLNMLZBGN |
| First or Third Party cookies | First Party | First Party |
| Lifespan | 2 Yrs | 2 Yrs |
| Description | This cookie allows the website to count visits and traffic sources so that we can measure and improve the performance of our website. | This cookie is used to persist session state, meaning it stores and tracks the pageviews count. |
How to manage your consent preferences?
You can set or amend your web browser controls to accept or refuse cookies whenever you like, but please remember if you do choose to reject cookies, your access to some of the functionality and areas of our site may be restricted.
You can change your cookie preferences or manage your consent preferences at any time by clicking on the button “Cookies Settings” at the bottom of our website.
Updates to this cookie policy
We reserve the right to update this Cookie Policy at any time in response to changes regarding cookies dropped while browsing the ZEEKR Platforms.
Contact Us
Zhejiang ZEEKR Intelligent Technology Co., Ltd., located at Room 1031, Building 1, Business Building, No. 1388 Minshan Road, Xinqi Street, Beilun District, Ningbo, Zhejiang Province, is responsible for the use of Cookies on the website www.zeekrgroup.com.
If you have questions about this Cookie Policy or wish to contact us for any reason in relation to our use of cookies, please contact us at contact@zeekrgroup.com.